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As I think I’ve quickly mentioned in the previous episode, we are soon arriving to the end of the official first season of the Ice Cream for Everyone Podcast, I’ll be wrapping up a the end this month and I’m figuring out what I’ll be doing exactly over the summer, maybe a few shorter episodes and summer specials, we’ll see. I’ve just recorded the season finale which was brilliant, I’ll keep that one under wraps for a couple more weeks.
We have an exceptional guest today, Mitch Joel is pretty much as the top of any best marketing podcast lists you can find, his podcast, 6 Pixels of Separation, has been going on for over 500 episodes and 10 years. Mitch previously worked in the music industry in Canada before joining a digital marketing agency as a co-founder called Twist Image. The agency was acquired by Mirum, in turn owned by global advertising communications agency J. Walter Thompson and a part of the WPP Group, the largest communication and media holding group in the world. Mitch regularly comments about the industry in his blog, his podcast and during events or conferences.
We had a brilliant conversation about trends in the digital and communications industry, his career in music, Groove – another podcast he hosts in which he has conversations with the best bass guitar players in the world, and much more. Enjoy!
Information mentioned in the episode:
- Follow Mitch Joel on Twitter
- 6 Pixels of Separation Podcast & Blog
- Books by Mitch Joel: 6 Pixels of Separation & CTRL ALT DeleteMirum new business win Unicef
- Mirum, a global digital agency
- Mirum wins UNICEF pitch
- J. Walter Thompson Worldwide / WPP Group
- Groove: The No Treble Podcast
- Almost Famous (film)
- Bands and artists: Tommy Lee, Motley Crue, Green Day, Pearl Jam, Soundgarden, Blind Melon, Nirvana
- Games: Atari 800, Pong, Chess, Checkers, Connect 4, Love Letter
- Logitech handheld scanner
- Tech / startups mentioned: Siri, Amazon Echo, Snapchat, Uber, Tinder, Programmatic advertising, Shopify
- Seth Godin
- Lidia Yuknavitch, The Beauty of Being a Misfit (TED Talk)
- Susan Cain, The Power of Introverts (TED Talk)
- Baycrest
- Bilboquet Ice Cream, Montreal
- Mitch’s talk at Hubspot Inbound Conference 2015
- Content Marketing World 2016
