March 1, 2024 Debt: The First 5,000 Years, by David Graeber [book review] I don’t rave about non-fiction books as ‘absolutely riveting’ to my friends and family all that often, though I’ll admit it’s kind of more…
September 26, 2023 Social media followers aren’t equal to audience I read Stephen King’s 1977 paper titled “Improving Advertising Decisions” again and talked about it with students today (that’s the marketer by the way,…
September 20, 2023 Introduction to semiotic brand analysis I started teaching a graduate course at the American University of Paris titled Brands & Belief. I’ll do my best to share content from…
July 12, 2023 The Old Oak and market research I saw a preview screening of Ken Loach’s new, and possibly last, film The Old Oak last night at the Cinéma du Panthéon, thanks…
April 27, 2023 Noticing media: Disneyland Paris par Toutatis! I noticed this good outdoor media placement at Disneyland Paris, which kind of leads me to admit something about my arguably leisurely lifestyle. It’s…
February 19, 2022 Revealing thoughts on the concept of an insight I first wrote this as a quick Linkedin post in French, and the word ‘insight’ tends to be used in its English form in…
May 14, 2021 Playing Ironsworn Part 4: Narrative Structure and Improvisation This is a sequel episode to the series playing the Ironsworn solo roleplaying game, if you’re new to it I recommend going back to…
April 24, 2021 Go Luck Yourself with Andy Nairn, CSO and co-founder of Lucky Generals For this episode of the podcast I’m joined by Andy Nairn, Chief Strategy Officer and Co-founder of Lucky Generals, an award winning creative agency…
March 28, 2021 Playing Ironsworn solo RPG Part 3: Random creative input This is a sequel episode to the series playing the Ironsworn solo roleplaying game, if you’re new to it I recommend going back to…
March 25, 2021 The Fool: His Social & Literary History – book review I thought I’d share thoughts and notes about a book I just finished! First published in 1935, The Fool by Enid Welsford is a…