Ice Cream for Everyone

Ice Cream for Everyone

Playful Brand Strategy

  • Blog
  • Podcast
  • Videos
  • Newsletter
  • Français
Skip to content

Tag: research

June 21, 2020

Teaching Tangents #5: How do I revise?

Audio only Business, psychology, and geography teacher James D’Souza has questions from his high school students to discuss with me. This week’s question is:…

June 15, 2014

Reverse Engineering the Gillette Manscaping Video

In my last post, I wrote about the idea of celebrating the bottom of the ad barrel with a series of posts. Yesterday I…

November 1, 2007

Marketing Research

I’ve almost finished reading Truth, Lies and Advertising, the must read for anyone wanting to get into planning. I’m loving it and I’m glad…

Listen to the podcast

Apple PodcastsStitcherSpotifyGoogle PlayPodbean

Recent Posts

  • Playing Cthulhu Confidential with Colleen Berg, Director Strategic Insights at the Palmerston Group (part 1)
  • Playing Ironsworn Part 4: Narrative Structure and Improvisation
  • Go Luck Yourself with Andy Nairn, CSO and co-founder of Lucky Generals

Categories

Archives

Tags

account planning advertising beer board games books branding brands brand strategy Chicago comics communication content marketing craft beer creative industry creativity crowdfunding design digital family food France game design Kickstarter London marketing media memories newsletter planning play playful podcast podcasting Roleplaying Games rpg science-fiction Singapore stories storytelling Tabletop Games travel video video games writing Youtube
Copyright © 2022 Willem van der Horst | Ice Cream for Everyone. All Rights Reserved. Privacy Policy.