Strategy | Ice Cream for Everyone

October 2, 2015

Thinking About What to Write Where

A couple of weeks ago I attended an evening at Google for a Firestarters event about content marketing & complexity. These events are curated…

September 26, 2015

Ice Cream Sundaes

Header image credit: Sundae on the cruise by Brian Holland A few friends recommended starting a weekly email newsletter. I’ve been thinking about what…

August 20, 2015

Who Does Advertising Serve?

I’m catching up on some reading and came across this article written by Tracy Follows: “Cannes Lions: will advertising ever again be about the…

June 29, 2014

Saturday Streaming #2

It’s a day late but in any case here are my favourite videos from the past week. At the Cannes advertising event, or rather…

June 15, 2014

Reverse Engineering the Gillette Manscaping Video

In my last post, I wrote about the idea of celebrating the bottom of the ad barrel with a series of posts. Yesterday I…

November 18, 2013

BeerSphere Singapore Redux – Christmas Edition

The second time I visited Singapore, and with the outstanding help of Simon, we organised the first ever Beersphere Singapore – a casual meetup of…

January 7, 2013

Hello 2013

The Colour of Consolidation We’re already a week into the new year, I don’t typically do much of this though I thought it would…

November 18, 2012

Have You Completed the Planner Survey Yet?

The 2012 Planner Survey has been live for a few weeks now so it’s about time I post about it. If you haven’t heard…

September 11, 2012

Planners Worldwide is Now Live, Come and Join!

As Heather Lefevre wrote about a few months ago, there are a few projects in the works for this year’s Planner Survey, in particular…

June 23, 2012

Google’s Project Re:Brief. It’s Like Inception for Advertising

I hadn’t heard of Google’s project Re:Brief yet and came across the full version documentary that was released a couple of days ago. Cheers…