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Category: Marketing

November 19, 2015

Back to Back Planning & Strategy Nights at Google

  I’ve spent the past two evenings at the now familiar Google UK large meeting room for planning & strategy focused evenings of talks….

November 13, 2015

Brain Surfing & Strategist Survey

Image Credit: Afu007   After a hiatus for a couple of years, the Strategist Survey (formerly Planner Survey) is back! If you’re a strategist,…

November 5, 2015

In the Shipping Business

I read this article from Dave Trott in Campaign yesterday. He writes about content and makes excellent points about the advertising & marketing’s current obsession with…

October 21, 2015

Welcome to the Future

Happy Back to the Future day! It’s finally (or already) here! Back to the Future Part II is one of the first films I…

October 15, 2015

A Few Things I Learned From My Sister on Her Vineyard

In the past year I’ve had the chance to spend more time with my sister Saskia on her vineyard, Les Arabesques. She owns a…

October 7, 2015

Insect Ice Cream near Borough Market

I had organised to meet my friend James in Borough Market last month while I was in London. It used to be one of…

October 2, 2015

Thinking About What to Write Where

A couple of weeks ago I attended an evening at Google for a Firestarters event about content marketing & complexity. These events are curated…

September 26, 2015

Ice Cream Sundaes

Header image credit: Sundae on the cruise by Brian Holland A few friends recommended starting a weekly email newsletter. I’ve been thinking about what…

September 16, 2015

What is Luxury?

I’m finding that one of the benefits of traveling to London temporarily is that I’m paying more attention to art exhibitions, and cultural events…

August 26, 2015

The McWhopper Proposal

This is a tough one. I think it’s one of the best marketing ideas I’ve seen in a while on one hand, and depressingly…

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