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Category: Marketing

November 18, 2013

BeerSphere Singapore Redux – Christmas Edition

The second time I visited Singapore, and with the outstanding help of Simon, we organised the first ever Beersphere Singapore – a casual meetup of…

November 18, 2012

Have You Completed the Planner Survey Yet?

The 2012 Planner Survey has been live for a few weeks now so it’s about time I post about it. If you haven’t heard…

September 11, 2012

Planners Worldwide is Now Live, Come and Join!

As Heather Lefevre wrote about a few months ago, there are a few projects in the works for this year’s Planner Survey, in particular…

June 23, 2012

Google’s Project Re:Brief. It’s Like Inception for Advertising

I hadn’t heard of Google’s project Re:Brief yet and came across the full version documentary that was released a couple of days ago. Cheers…

June 7, 2012

A Year Into Being a Wandering Planner

Hitchhiking in Malaysia last year (hadn’t hitchhiked since I was about 16, it was a lot of fun! It has been almost a year…

May 16, 2012

Creating Stories (or how I survived the Red Dog Saloon’s Hot Wing challenge)

I love stories and it’s a highly discussed theme in the advertising and communication industries these days. Stories are at the heart of how…

October 5, 2011

My Kind of Planning

There is always a lot of talk around the Plannersphere town about different types of planning and new types of planning, I guess it’s…

September 27, 2011

Return of Beersphere – in London!

Hello London planners! It turns out I am unexpectedly coming back to Europe for a few months, and just before leaving I will be…

September 18, 2011

Beersphere Strikes Back – in Singapore!

In the grandest of Beersphere traditions initiated by Faris, come and meet other Singapore planners for a drink or three on Friday 7th October…

September 15, 2011

The importance of Multilingual SEO – or lack thereof

This is the second email I receive from this gentleman, here is his email and my reply. Just one question, am I being unnecessarily…

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