The media landscape and the way people consume it is evolving faster that the infrastructure can support it: 3G was obsolete before even being available for everyone for example. Today’s young adult generation have never experienced a world without the Internet. Teens barely remember feature phones; younger children assume all screens are touch-sensitive.
Digital trends and technologies change consumer behaviour in our globally connected world, leading to new challenges and opportunities for brands to both develop new products and communicate with their audience. I can help you navigate those challenges and turn opportunities into successes. Please sign up to our free weekly newsletter to find out more and keep in touch.
Strategy in its simplest definition starts with defining goals, then taking relevant information into account, before determining a course of action to achieve those goals. More often than not this can be simple yet far from easy.
While you probably know your own business better than I ever will, my role is to provide an external perspective and new point of view after researching areas such as your business, industry, audience, competitors, and current media trends.
I tailor solutions to the unique situations of each client. While projects differ, deliverables tend to be a blend of meetings, workshops, and written documents or presentations. It all starts with a conversation, if you have a question please get in touch and let’s talk about it.
Workshops & Training
I worked for one of the global leaders in the fields of training and development, in Paris and then in London. I have led training programs in the areas of leadership and communication for up to 100 participants at a time.
I’ve also led workshops around the world, with global brands, SMEs, and startups. Now I work closely with clients to develop custom content for workshops and training sessions in areas such as branding, marketing, media trends, digital transformation, and internal management.
I can travel internationally for assignments. If you would like to find out more, I’m only an email or phone call away.
Ideation & Research
If you’re familiar with Gallup Strengthsfinder, ideation and input are my top two strengths. I enjoy sifting through large amounts of vastly different types of information and recombining that into new ideas.
My initial background is in design and I enjoy working with creative teams to develop new approaches and ideas. I personally love games and enjoy including playful elements such as cards, dice, post-its, boards, and stories whenever relevant for brainstorming sessions.
From a research perspective, I am experienced in qualitative and quantitative projects and depending on requirements can work independently or with third party partners. Please get in touch if you’re looking for new ideas or research.